Welcome to our website. CRMSolutions is an innovative company focused on products and services for the Customer Relationship Management (CRM) market. In particular, the company is focused on the marketing automation segment of the marketplace. Most analysts define the marketing automation segment as the automation of campaign management. CRMSolutions has defined a new concept called Marketing Value Management (MVM). MVM ensures bottom-line accountability for senior Marketing executives. The concepts go beyond campaign management, marketing automation, and marketing resource management to develop value for each customer and to relate that value to enterprise-wide customer equity. Simply, each customer action is correlated to bottom-line impact. Having a direct correlation to bottom-line results is crucial for chief marketing officers (CMOs) because a recent CMO Council survey of senior marketing executives regarding marketing performance showed the following:  89% considered marketing measurement to be a priority  only 17% had developed a system to measure marketing's impact  fewer than 20% were satisfied with their ability to measure marketing